Arterium
Sector:
Pharmaceuticals & healthcare
Product:
Digital platform for healthcare / pharma
Timeline:
2024
Expertise:
Website development, UX/UI design
💊 Arterium is one of Ukraine's largest pharmaceutical companies engaged in the distribution and marketing of medicines. Therefore, with their influence and significant market share in the pharmaceutical market, they approached us to create a new highly functional web platform that would compete with Ukrainian and Western pharmaceutical corporations. 🤝
🤔 The old Arterium website did not reflect the quality and value of the company, did not ensure effective communication between different audiences of the corporation, did not meet modern standards, and did not arouse much interest among users. Therefore, it was necessary not only to fill the website with functional and convenient tools, but also to create a bright visual identity that would distinguish Arterium from its competitors. 👀
We have made the product catalog on the website very convenient—it has a filtering and search system not only by product name, but also by active ingredient, form of release, and direction. Therefore, if a user cannot remember the exact name of the medicine they need (and who among us hasn't been there 🙈), they can easily find it on the website using the search and filter tools.
⚙️ In addition, we have created another convenient tool for the catalog – a landing page builder for products. This expands the possibilities for marketers, because thanks to this, products can have customized pages for each product (with different colors, branding elements, block composition, etc.) instead of uniform pages. Managers can create each such page independently, without the help of developers🎨
Another important component of the platform is integration with partner pharmacies. How it works: we have implemented a module that connects drugs from pharmacy websites via quick search and automatically updates their prices via the application programming interface. Thanks to this, the website will always have accurate and verified information about a particular drug. 👌
🙌 And for the corporation's HR department, we have created a separate section on the website called “Career Center.” Here you can find open vacancies, opportunities to search for the right specialists, or create requests to find them. This greatly simplifies recruiting and makes the job search process more convenient and transparent.
Bilingual architecture, custom admin panel, secure protocols, integrations, filtering, and much more: on this platform, we have implemented truly remarkable features that enhance the user experience for both company employees and potential consumers of the products. 💙
Project team:
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Andrew Datsenko Team lead, co-founder
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Maria Didenko Project manager
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Maryna Kostyrenko QA Specialist
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Dina Vodopianova UX\UI Designer
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Slava Didenko Frontend developer
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Dmytro Martiuk Backend developer
Наступний кейс:
Vchisya.Media
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